Our top 10 most useful desk accessories & electronics will definitely make your work life more productive. Not to mention trendy.
- Business Ideas
- Create a Website
- Make Money
Save money with smart spending habits that will lower costs and ultimately lead to bigger profits and higher earnings for your small business.
Cost cutting hacks for business can be a bit paradoxical. It's often necessary to spend money to save time. Be prepared to spend a bit on tools and services that save time, increase productivity, improve efficiencies and ultimately save money.
OK, so it's not always about time.
Sometimes it's just about knowing where or when to buy cheap, high quality goods and services that offer the best value for money.
Computers, printers, desks, chairs, and all sorts of other gadgets and accessories are going to cost you. There's no way to avoid forking out for these items because they are basic essentials.
However, there is a lot of competition in the electronics and office furniture industries, and with great competition comes greats deals, sales, and prices.
Find great deals on bestselling business & office products right now.
It's very likely that at any given time leading office supply stores like Staples, Amazon office, and Office Depot are offering discounts on different items. Checking back in a few days time might bring a whole new spectrum of savings on other products.
The disadvantage to this strategy is that you may not end up buying what you need immediately - having to wait a little while before it comes on special.
On the plus side, because you are buying new items (at marked down prices), you'll still qualify for any guarantees and warranties that come with the new products. Not often the case buying second hand goods.
Marketing (and advertising) a startup is extremely high risk because of the high costs involved and no guarantees on return. Fortunately, with a little bit of creativity, it's possible to get some pretty effective buzz and visibility without breaking the bank.
There should be almost no aspect of your business that doesn't tell people what you're about. If a customer makes a purchase, then include a pamphlet or brochure offering them new deals in the packaging.
Generate explosive growth using the top digital marketing tools to drive more traffic & convert better.
SEMRush allows you to discover competitors ranking in Google.
Analyze the top ranked sites in your niche to understand how and why they are dominating.
Analyze a competitor right now.
Have a customer service query to handle? Do your best to resolve it as positively as possible and then, once the customer is happy, ask them to recommend your business on to their friends and family. In fact, customer service is one of the best marketing opportunities available to you.
Did you know that signing up to Bing or Google's consoles for webmasters often causes them to push an offer of free online advertising. Here's what I got offered from Bing:
$100 in free search advertising is great - remember that Google will also make a similar offer too for first time business webmasters. Admittedly, $100 might not last long if you're competing for high value keywords, but it will give your company name and brand exposure on thousands of low value queries.
Offering free use of your service, or a free product giveaway is a great way to generate interest and buzz without having to spend more than the cost of a single product or account. What's nice about this tactic is that combined with a well constructed press release, the promotion might end up getting free, local news coverage.
Learn how to write a press release that gets publicity every time.
Do something for your community. Help out on a local project. Be a sponsor (often sponsoring smaller events costs very little). Your imagination is the limit.
Everyone needs a website; regardless of whether it's a simple place-holder page, something to show off your resume and portfolio, an eCommerce store, or even a community portal. There's a lot to be said for learning Web design basics, but don't waste time with unnecessary custom design or learning how to code yourself.
90% of the wasteful expenditure I have encountered in the world of business websites came about because of a lack of research. Instead of taking time to understand their own requirements, companies simply approached Web designers and paid them huge amounts to create flashy custom sites that were soon out of date and even more expensive to maintain.
Think about what you need. Then research what is available - you'll be amazed at how cheap and efficient modern online site builders are. Only then are you ready to get started.
Almost all online website builders offer free trials (usually lasting about 2 weeks), or a free basic account (with paid upgrades). This means that you can at least get online for free initially, and only pay once the site is established.
Update or migrate your business site with one of the world's leading free online website builder trials.
WordPress powers approximately one third of all websites on the Internet.
It's free, quick & easy to use. Popular with both small and large blog sites because of the short learning curve and huge range of services - from domains to responsive templates.
Create a beautiful new website in seconds. No experience needed.
Free CMS (Content Management System) software like WordPress and Drupal offer a fantastic free framework for creating powerful, professional and flexible websites. But, there are plenty of hidden costs here...
Chances are that your website will need a customized theme in order to have a unique look and feel that promotes the brand. Either this has to be purchased, or a Web designer has to be paid to customize a free theme.
Then, once the site has been completed it needs to be hosted somewhere. Decent Web hosting that comes with a bit of support has a habit of costing lots. By contrast, cheap Web hosting might save money but it can cost a lot more in terms of reliability - it's easy to lose business when your site spends most of its time offline.
Domain name purchases. SSL certificates. Support. Maintenance and upgrades. All of these have either explicit, once-off costs, costs that are built-in to other costs, or are recurring. Be careful not to underestimate these.
We pay for expensive software that often has completely free alternatives, and many of these free alternatives are as good, if not better, than the commercial version. New technologies crop up every day that offer huge advantages in efficiency and productivity at drastically reduced costs. It's up to you to find them.
Don't feel like buying Microsoft Office? Why not take a look at the freely available Open office.
Check out this list of free business software for you to explore and use without incurring any costs at all.
Traditional software packages come with a host of built in expenses that online, cloud based software solutions don't. For example, buying a software DVD from the store means that there were manufacturing costs, packaging costs, and transport costs built into getting that item to the shop (let alone the retail markup).
Trial Microsoft Office 365 for free for 30 days and setup cloud based office software in minutes.
Office 365 is the most widely used cloud based office & email software controlling over 25% of the market.
Office 365 takes traditional office software like Outlook and bundles it into an online cloud service that can be accessed from anywhere, any time.
The perfect office software solution for any business already familiar with Microsoft.
A cloud based company has hardware and network costs, sure, but these are significantly lower and getting lower all the time. They also have no middleman. They are much more flexible too - often charging you only for the functionality and data you use - instead of putting everything onto a DVD.
Cloud software is also updated behind the scenes on a continuous basis, unlike purchased software that is either subject to inconvenient updates, or may simply become redundant over time. It's not only cheaper it's better value for money.
One of the best examples of how new technology (in recent times) has helped produce massive increases in efficiency, ease-of-use, and effectiveness along with huge decreases in cost comes from the communications industry.
Previously, companies needing complex phone based communications would have to install a hardware based PBX system. This was both extremely expensive, highly-technical and generally prohibitive to any business without serious finances. Now you can do a better job, in twenty minutes, using an online cloud based virtual PBX system for a fraction of the cost and without requiring any technical expertise.
That's just one example.
Slash transport and delivery costs using cutting edge heuristic software apps like Optergon.
New technologies are springing up everywhere to replace old, manual, hardware based systems with slick, online apps at a fraction of the cost. Make it a point to keep tabs on what new offerings are coming online.
There are two fundamental ways to save money on human resources:
Fortunately, there are some very easy ways to achieve both.
There are a lot of online marketplaces, like Freelancer and Fiverr, that help connect people who need work done with people who have the skills and knowledge to do it. What's good about these platforms is that they generate a lot of competition - meaning that you can get great work done at a fraction of the price it would cost locally.
The downside is that until there are established relationships with reliable freelancers, it may be that the quality of the work done is not what you expect.
There are vast communities of developers working to integrate apps and services into online platforms.
Benefit from enhanced speed and automation using cloud based accounting software like FreshBooks.
A good example is the eCommerce industry, where it is now possible to integrate an online store with a host of other cloud based productivity tools in order to manage everything from tax and accounting to stock control and order fulfilment.
Plenty of our readers have fantastic tips and ideas that they have used to save money in their own businesses. Here's a selection of some of the best ideas we've seen (be sure to check back regularly as we'll keep this updated as new ones come in):
Have you bootstrapped a startup? How did you get through the tough times when money was short? Share your experiences and ideas in the comments.
Our top 10 most useful desk accessories & electronics will definitely make your work life more productive. Not to mention trendy.
There's nothing worse than finding out your business website has been hacked and is being used to send out bulk emails, spam visitors, or spread malicious software.
If it hasn't happened to you, don't fall into the trap of thinking that this scenario is something that happens to other people. Spam hacks are absolutely rampant.
Fortunately, the business model of spammers requires them, more often than not, to automate their hacks to seek out vulnerable Web servers and sites, because they have to do things on a huge scale to turn a profit.
Did you know that business card design can directly impact the success of your organisation?
The SBA (Small Business Administration) is a United States government department tasked with supporting and nurtur
Having a home business, or work from home job, means that your PC will need to be packed with functionality to help facilitate day-to-day tasks.
Having access to a great tool like Google Trends means that it is easy to keep an eye on how important brands and
Finding good deals on quality office supplies that can be ordered online and available for in-store pickup within hours (or quickly & cheaply deliver
Bookkeeping, taxes, accounting, and a host of other financial and administrative tasks are vital to keep your small business running smoothly and profitably
Think of the Internet economy as a farmer’s field full of little green plants. Each plant represents a business, and the stuff that makes them grow is traffic (just like rain makes real plants grow).
Now, imagine that in between the rain clouds and our fledgling plants, there is a huge funnel that collects the rain and pours it over the field. Let’s call this funnel Google.
Google’s job is to make sure that all the sprouts get a fair share of water (provided they are of good quality), and that any weeds that are harmful to the ecosystem aren’t watered. All day long Google funnels rain onto various different plants in order to help them grow.
Here's a great guest article from Gavin Harvey that reviews eight tech gadgets that are really useful accessories for business, and around the office.
Ever wondered just how much you can earn in a career working from home? The answer is millions of dollars - if you've got what it takes.
Here are some great ideas that incorporate free stuff (products and services) in order to generate trust, improve revenue and grow your business.
Most consumers like getting free stuff (especially online consumers), so giving away a valuable free offering can help to drive traffic, generate buzz, earn trust, and make money.
This article will give you five great ideas for free product and service offerings that you can integrate into an existing organization or use to help grow a startup.