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  1. Top 5 questions to ask your head of digital marketing

    ... strategy and implementation. 1. Can you list all business objectives? There's no point in having a marketing department ... goals are. Are you entirely satisfied that a complete business requirements analysis has been performed and that a comprehensive list ... do you have? What is their level of engagement? 3. Are we driving new traffic and increasing conversion rates? We can ...

    David Mercer - 11 Jun 2020

  2. How I Turned a Failed Startup into a Successful Online Business

    ... a problem, and inspiration struck, I would start a new business; working long hours, pouring time and energy into bringing a new ... potentially be hugely valuable. It could tell you ( as a small business owner ) about the marketing, advertising and promotional ...

    David Mercer - 09 Jul 2019

  3. How to Pitch Big New Clients

    business David Mercer's blog Recently ... to be able to talk intelligently with them about their business. In other words, we had to be able to understand what they were ... they provide by showing how you can fill these gaps. 3. Pitch at the right level Another problem we ran into very early on is ...

    David Mercer - 09 Jun 2020

  4. 3 great reasons to start an online business today

    ... why there's never been a better time to set up an online business than right now. If you've got an idea that you think will succeed ... one of the most important ingredients for succeeding as a small business startup is getting to market early , it makes sense that the ...

    David Mercer - 10 Oct 2019

  5. How to use CSR (Corporate Social Responsibility) as a marketing strategy

    ... customers ) are becoming more and more aware of the power business has to support worthy causes and make a real difference. Use CSR ... for the Best Animal Welfare Initiative . 3. Target your support Don't simply donate to a worthy cause. You will be ...

    David Mercer - 11 Jun 2020

  6. Outreach Blogging

    ... content that you share is intended to benefit you or your business directly? Conversely, aren't you sick and tired of people tweeting ... If you read something that was interesting, funny or useful get into the habit of retweeting it. Backlinks - Whenever you ...

    David Mercer - 11 Jun 2020

  7. 5 Inspirational Quotes for Entrepreneurs (with Stunning Images)

    business David Mercer's blog Life as ... than the words by themselves. And, in the world of small business, finding the right words at the right time could mean the ... " their startups to meet the needs of the market better. 3. There is no great genius without a mixture of madness Aristotle ...

    David Mercer - 20 Jan 2020

  8. 5 eCommerce Web Design Tips

    ... sites plays a more direct role in the success of that online business, because the design impacts conversion rates and sales directly. ... by reviewers - lower down the page. Absolute gold! 3. Put customers " next to the product " It's absolutely vital that ...

    David Mercer - 12 Dec 2019

  9. Business Cards 101

    business David Mercer's blog Did you ... a home business or sole proprietorship), or your brand (for small, medium and large enterprises) Clear & simple : Business card ... milk, but they'll probably remember you because of it. 3. Go green Let's face it, business cards, like all marketing or ...

    David Mercer - 28 Oct 2019

  10. Our favourite startup resources this year

    business David Mercer's blog Despite ... of our responses to their requests. Definitely something small businesses and startups should be making use of to grow their network, ... rife it has become. Evernote Evernote is an incredibly useful tool for me since I like to gather information about a ...

    David Mercer - 16 Jan 2019

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