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  1. 3 things to avoid when starting an affiliate marketing program

    ... with dangers that you must manage pro-actively from the start. By definition, affiliate marketing hands a degree of control over to ... with links back to their admissions sign up page. Given how seriously the U.S. legislates against spam with the CAN-SPAM act , I ...

    David Mercer - 07 Apr 2018

  2. Why it costs $300 per click from Google search

    ... all the gravitas of a red Google warning ) that my small business launch was a criminal enterprise designed to steal their credit card ... ' learn the Internets ' - complete with plural to indicate how stupid and ignorant I am. Wow, they offer a free help forum, but let ...

    David Mercer - 07 Apr 2018

  3. Free search engine optimization for one brilliant SME

    ... for this particular business are things like: How to clear firebreaks How to clear weeds Alternatives to ... the first structural issues became apparent. For a start they have broken links in the footer - which means that there are ...

    David Mercer - 12 Apr 2016

  4. Google Panda penalty from content syndication?

    ... Google Panda algorithm update. This article will show how syndication on SME Pals led to a penalty, despite having only high ... the SEO steps we took to recover . In general, small business bloggers have nothing to fear from scrapers . A scraper is someone ...

    David Mercer - 16 Aug 2016

  5. 5 top UX Web design tips

    ... User eXperience ( UX ) plays a vital role in how well your site converts traffic, and we've got some interesting Web design ... user comes first , then you won't run the risk of losing business when people become impatient or frustrated. Design each page with ...

    David Mercer - 07 Apr 2018

  6. 3 top tips to prevent spam hacks on your company website

    ... can do all the same things you can. Look at where and how you access sensitive information, and make sure that communications between ... prevent malware, worms, viruses, and so on. A good place to start is by downloading and installing a decent anti-virus package. I use ...

    David Mercer - 15 Dec 2014

  7. 10 Hyperlocal Marketing Strategies

    ... and open rates, plus email analytics to help you understand how well ( or poorly ) emails perform at driving conversions and meeting your ... are selling throughout the morning. Alternatively, start offering surplus stock for free with purchases meeting specific criteria. ...

    David Mercer - 27 Jun 2017

  8. 3 powerful alternatives to SEO

    ... SEO and organic search traffic to help ensure that your business enjoys reliable, high quality traffic that brings in sustained ... - especially ones that count, like Google places for business : The nice thing about going local is that it tends to ...

    David Mercer - 07 Apr 2018

  9. Why great customer service is the best marketing strategy

    ... else ( who hides you from the people that sustain your business )? And while handling customer complaints and queries can seem ... by not putting step 4 in place. Let's take a look at how an actual customer complaint was turned into a positive experience that ...

    David Mercer - 09 Dec 2015

  10. 5 top customer service tips for online companies

    ... take a glance through our top 5 customer service tips and start making a positive difference in the relationship between your business ... positive about you. A good example is thinking about how a website visitor becomes a registered user and ultimately a paying ...

    David Mercer - 13 Aug 2015

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