There's nothing worse than finding out your business website has been hacked and is being used to send out bulk emails, spam visitors, or spread malicious software.
If it hasn't happened to you, don't fall into the trap of thinking that this scenario is something that happens to other people. Spam hacks are absolutely rampant.
Fortunately, the business model of spammers requires them, more often than not, to automate their hacks to seek out vulnerable Web servers and sites, because they have to do things on a huge scale to turn a profit.
A lot of popular blogging techniques have died out as Google's search algorithms (and the rise of social media) have changed the content landscape of the Internet.
For startups and small businesses utilizing blogging as part of their content marketing strategy, keeping tabs on industry best practices can be a bit like trying to herd cats.
As a result, unfortunately, many people find themselves swimming upstream as their content fails to capture high rankings in search results, generates little to no buzz, and generally offers little to no return on investment (ROI).
Trying to decide which eCommerce website builder has all the right features for your new online store in 2014?
We've compiled a list of some of the coolest new features of two of the best shopping cart solutions, namely Shopify & Bigcommerce, to help you make the right decision.
Both of these hosted solutions offer exceptional value for money out-of-the-box, and you can check out a direct comparison of all their standard features (including cost, value for money, customer reviews, etc) between the two at Shopify, Volusion & Bigcommerce.
Any company that outsources their customer service is being silly, and are inviting competitors to swoop in and pilfer their client base.
Customer service is one of the few real opportunities you have to forge a solid relationship with people. Why on earth would you want to hand it over to someone else (who hides you from the people that sustain your business)?
And while handling customer complaints and queries can seem like a chore, it can be converted into one of the most powerful marketing strategies available to you.
When it comes to making sales and conversions, the best website is one that is easy to understand, easy to use, and quick to meet the needs of customers.
Perceived performance (how fast a user thinks a site is) highlights how people believe websites are faster if they are able to accomplish their objectives easily - even if that site is relatively slow.
In other words, a site that is easy to understand and use tends to create a positive experience and improves customer satisfaction levels - so that people think it is faster than it really is.