Enter your startup into a University business competition

Starting a business can be a daunting task - often made all the more difficult by a small advertising/marketing budget and an insufficient network of contacts to help get things off the ground.

How to use CSR (Corporate Social Responsibility) as a marketing strategy

Supporting worthwhile causes using resources available to your company doesn't have to be a chore. You can do a lot of good and build plenty of trust, buzz and media coverage at the same time.

How to save money on startups

Starting and running a small business almost inevitably means that money is going to be tight at some stage - often for a prolonged length of time - until the business can start generating a decent stream of revenue.

The $1000 business ideas scholarship challenge, 2016

Universities and colleges across the U.S. are brimming with new business ideas from student entrepreneurs that can be a fantastic source of inspiration for every aspiring entrepreneur, from school right the way through to retirees looking to start their own business.

How to write a press release (and actually get publicity)

The other day I decided to get some coverage in the news - actually, I wanted to get some exposure for a particularly nice bit of research we'd done - and started to toy around with a few publicity ideas. A press release seemed like the perfect way to go.

The best laptops (ranked by sales)

Trying to decide which is the "best" laptop to buy is virtually impossible given that each manufacturer tells you they're the best, they all have bloggers and sponsored media to do the same, and sifting through hundreds, if not thousands, of reviews can be tiresome (although, user reviews are quite revealing).

Trump vs. Clinton vs. Sanders - How do the presidential candidates compete... in online sales

Ever wondered how much the 2016 presidential candidates earn from the books they sell while they're soaking up huge amounts of media attention during elections?

I know I often wonder whether media coverage equates to whether voters on the ground are willing to put down their money to buy something (i.e. like a book or t shirt) produced/endorsed by one of the candidates.

Top 10 new business ideas from university entrepreneurs

Encouraging younger people to become involved in entrepreneurship by holding business idea competitions is, in my opinion, one of the best ways to innovate our way out of the current financial doldrums the world finds itself in.

The hidden secrets behind viral social media marketing

For many bloggers, webmasters and entrepreneurs there's nothing quite as exciting as seeing an article or brand mention taking on a life of its own and generating mind-boggling amounts of interest and juicy, juicy traffic.

Viral content is the dream!

2016's top online business ideas to make money from home

Selling online is getting easier and easier every day, from a technical point of view, because the technology to handle online transactions (like online shopping cart builders) is fast, easy to use, and cheap.

Pages