I have an online store and have been advised that I should register as an Amazon seller, it's free or very cheap as...
How can we get more out of our customers?
My company is fairly small and we have been growing organically over the past few years - slow and steady - so I guess I can't complain.
But, I find it frustrating that we aren't earning more from our existing customers who all seem happy with our service and use it often (plenty of repeat business).
The problem is that while we have the capacity to do more, it's difficult to know what we can and can't do to get better profits without endangering the good thing we already have going.
We can up-sell and cross-sell and all that, but I'm not that keen to convert our service into a walking advertisement.
What can we do to grow faster and get more from our customers?