Confluence Marketing: The Top Digital Marketing Strategy for 2017

Competition in the world of online marketing is fierce - I mean really fierce. Fortunately, there is also a lot of change that brings with it huge amounts of opportunity, and 2017 is no different.

How to Start Email Marketing with AWeber (Absolutely Free)

Modern email marketing campaigns, especially from small businesses, need to be able to grow a killer mailing list and deliver awesome emails to the right audience as efficiently as possible.

In case you're still a bit undecided about whether an email marketing campaign is right for your business, here's an old saying that should help:

How to write a press release (and actually get publicity)

The other day I decided to get some coverage in the news - actually, I wanted to get some exposure for a particularly nice bit of research we'd done - and started to toy around with a few publicity ideas. A press release seemed like the perfect way to go.

Awesome marketing articles every entrepreneur should read

Content fatigue, when it comes to finding innovative and creative marketing advice, is becoming a serious time burglar for me. It is getting harder and harder to find the really useful nuggets of info hiding behind mounds of mediocre content and fake influencers.

Influencer marketing 101

Imagine you could hire a Jedi to sell your products and reach out to new people using their famous mindtricks. Seems almost unfair, right? But that's precisely what brands are starting to do with influencer marketing.

Marketing hacks that worked a treat

Every company in the world is obsessed with marketing and sales - trying desperately to get in front of potential clients, gain visibility, join the conversation, and generally drum up new business in order to grow.

One marketing strategy all online retailers should use

Whether you're a small business or an enterprise eCommerce store, you should know what competitors' sales are (in real time), find out what marketing and advertising they use, and leverage that knowledge to boost your own sales.

Web page design guide for entrepreneurs

Designing a Web page is a skill that takes into account who is going to see that page, what they want, and what actions you want them to take.

Most people think that Web design is about writing HTML code, choosing colors, page layout, and so on. It's not. It actually has more to do with marketing and strategy than anything else.

AdWords for beginners

PPC (Pay Per Click) advertising on a platform like Google AdWords can be challenging to get right even for experienced advertisers - and a monumental waste of money for beginners.

3 ways to build great B2B relationships

Having a great product or service is simply not enough to enjoy strong sales (especially online), which is why it is crucial to build strong relationships with other organizations.

But recognizing that your enterprise can succeed or fail depending on the quality and quantity of the business relationships around you is one thing - finding and nurturing those partnerships is another thing entirely.

This article highlights three techniques that have proven themselves to be invaluable when it comes to ensuring that your company is constantly growing a powerful network of allies.

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