Blogs

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Drupal SEO

"How good is Drupal for SEO?" The answer: great Drupal SEO is easy to implement with the right strategy, information and modules. However, Drupal makes it easy to shoot yourself in the proverbial SEO foot at the same time, so you have to be careful.

Fundamentally,

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Why Your Blog Gets No Traffic

If you're creating great content on regular basis, but not driving traffic or engaging new customers then you need to understand what to change, before expending additional resources.

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Outreach Blogging

If you're blogging regularly, using SEO, sharing content socially, sending out newsletters, marketing, and doing everything right without success, then I've got a magic tip that will turn things around.

The largest, and most successful blogs in the world all do one thing very well. They,

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Top 5 questions to ask your head of digital marketing

Online marketing is about much more than introducing carefully selected keywords and phrases into content to optimize for organic search; or build up backlinks to increase traffic.

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Affiliate Marketing (Complete Beginner's Guide)

Learning how to be an effective affiliate marketer on one of the top affiliate programs is a great skill to have for entrepreneurs and anyone looking to start up their own business.

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Digital Marketing (Complete Beginner's Guide)

The first time I started an online business I spent the vast majority of my time actually creating the service. What I should have been doing was marketing it aggressively.

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Online marketing explained with cows

It can be a challenge, especially if you're new to the game, understanding what marketing jargon means. Inevitably you end up having to go and find some definitions to help keep track of what everyone is going on about.

So if online marketing is a scary and unfamiliar world, with danger everywhere, like this:

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How to Get Bloggers to Promote your Business

Blogger outreach and PR is difficult - I've read a lot of How to articles and guides that say stuff like "Get bloggers to review your site or product", or, "Get as many backlinks from other bloggers as possible".

So everyone knows what to do, but no-one's talking about how to do it. In fact, gathering backlinks is often time consuming, ineffective and infuriating.

Hands up anyone who has spent several hours emailing other bloggers asking them to take a second to look over your new [blog/site/product/service/article/video] and gotten almost no response. It happens all the time.

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Creating links in Drupal

Creating internal hyperlinks in Drupal, from one page to another, can be slightly tricky - node IDs, path aliases, the Drupal url() function, all play a role.

Fully qualified links, those that contain the entire address including http, are easy enough to use, but it's not good practice to enter a static, fully qualified URL when linking from one page or blog post to another.

Fully qualified links, by definition, include the domain name. If that changes all these links break, and, if the site is substantial, it would require a lot of work to fix everything.

Luckily there is a better way...

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10 Critical Features of a Good Website

What features makes a website good can be a really subjective thing. What works for one might be complete poison for another.

Top website builders

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