Blogs

3 powerful alternatives to SEO

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I am an ardent supporter of creating great quality content that ranks well in Google search for marketing purposes.

Recently, however, I have been forced to concede that organic traffic from Google is no longer reliable enough.

Since 2012 Google's search results have been in upheaval, and while the general thrust of the changes are to improve search results and cut out spam, there has been significant collateral damage along the way.

Why Google is Bad for the (Small Business) Economy

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Think of the Internet economy as a farmer’s field full of little green plants. Each plant represents a business, and the stuff that makes them grow is traffic (just like rain makes real plants grow).

Now, imagine that in between the rain clouds and our fledgling plants, there is a huge funnel that collects the rain and pours it over the field. Let’s call this funnel Google.

Google’s job is to make sure that all the sprouts get a fair share of water (provided they are of good quality), and that any weeds that are harmful to the ecosystem aren’t watered. All day long Google funnels rain onto various different plants in order to help them grow.

3 Best Fiverr Gigs for Online Startups

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Fiverr is an online marketplace offering a huge range of services (from the sublime to the ridiculous) that startups can utilize, for only five dollars.

If you're wondering what service could possibly offer any value for only $5, then you are in exactly the same boat I was.

Most of the services (called gigs) that are available on fiverr are probably not even worth the five bucks they charge. But, if you are willing to dig a bit deeper, there are a few gems that can save you a lot of time and money.

GetResponse vs. Constant Contact

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Anyone looking to grow their business using a mailing list will likely want to make use of one of the leading online email marketing services - but which one?

As a business owner, you probably don't have time to set up a free trial on every site around, so it helps to know which one can get you started the easiest.

SME Pals has already done an analysis and comparison review of the top email marketing services, but that analysis doesn't really speak directly to how easy or hard it is for a beginner to set up their own email based campaign.

How to increase online sales with Volusion and Amazon

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One of the biggest advantages of using hosted eCommerce software (like Volusion), is that they offer seamless integration with other retail platforms (like Amazon), to help increase your online sales.

Volusion and Amazon recently partnered to offer built-in Amazon integration that helps sell your products through Amazon, but manage everything from your own eCommerce store.

So, if you are interested in starting an eCommerce website with the intention of selling via Amazon, or want to find a way to increase existing sales by reaching out to the millions of buyers on Amazon, Volusion is what you're after.

3 content marketing strategies that work like magic

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"Are you looking for some great content marketing strategies that will help to generate plenty of buzz around your blog posts and articles?"

Content marketing is not only important for getting your content read by other people.

One of its primary purposes is to help establish authority so that your content enjoys high page rankings and gets plenty of organic search traffic from Google.

How to Make a Website (Complete Beginner's Guide)

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This step-by-step simple guide to creating a website is for people who want a professional site with great design and functionality that's easy and cheap to make.

Knowing how to create a website today is more about knowing what website builders, Web hosting services, and Web design tools exist to do the job for you.

Webmaster Meltdowns over Lost Google Traffic

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Webmasters, bloggers and anyone else trying to make a living off the Internet, and in particular, Web traffic generated Google search, will understand how enraging it can be.

Shopify vs. Volusion vs. Bigcommerce

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We've researched and compared each of the three leading eCommerce website builders to highlight which ones are the most popular, offer the best value for money, the best SEO features, responsive design, and more.

VPS Web Hosting Comparison: HostGator vs. GoDaddy

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Both GoDaddy and HostGator offer popular VPS plans available for small to medium businesses and bloggers, and we're going to compare everything from brand popularity to VPS server resources, and pricing.

We've also included research into the prevailing customer sentiment by searching for and aggregating hosting reviews of their respective VPS hosting - to give you the most reliable information to help make a decision on your next Web hosting plan.

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